How the BidCraft Academy works

The BidCraft Academy is designed for flexible online learning

  • Diverse learning formats

    Our courses use videos, discussions, surveys, and quizzes to support diverse learning styles and help embed the learning.

  • Learn online on any device

    The BidCraft Academy is a flexible learning system that's online by design. Access courses from a laptop, tablet or mobile.

  • Learn when it works for you

    You can learn at a pace that suits you. You don't need to be online at a specific time and the materials are always available.

  • Learn with others

    We learn best when we learn with others, that's why discussion is part of every course. Join in and learn more.

  • Track progress and achievement

    Get weekly emails to gently nudge you towards your goal and a dashboard to track progress if you need to dip in and out.


All courses are designed and delivered by Jon Darby and Eve Upton. If you’re wondering who we are and why we’re qualified to teach you, then read on.

Eve Upton

As a consultant at BidCraft, I make a principle of doing bidding not just teaching people about it. This approach gives you the theory tempered with recent experience of harsh reality. I’m embedded in the world of APMP - on the UK Chapter board, and unavoidable speaking at conferences, events and webinars. In both this and formal teaching, I love to share ideas and any good practices that may make the learner’s life just that little bit easier or more interesting. I was #superproud to be the first in the world to pass the APMP Capture Practitioner certification, so I think that makes me qualified to help you too. I also have a degree in Psychology, so yes, I do know what you are thinking...

Jon Darby

I help companies and people to become the best they can be at bidding. I enjoy introducing new techniques and evolving how they do things. I take pride in giving something back to the bidding profession and making it a valued career of choice. This is why I volunteered to serve on the board of APMP UK for seven years as their Marketing Director, Chapter Chair and Annual Awards Director. I'm also an APMP Rapport Mentor and a regular speaker at conferences, networking events, and webinars. Annoyingly, I was the second person ever to gain APMP's new Capture Practitioner certification (see Eve…) So, what does this all mean to you? Well, I think it demonstrates that I have the expertise and hands-on experience to help develop your skills and guide you to be successful in your bidding career.

Why BidCraft?

You might be wondering why you should choose to learn with us?

The BidCraft Academy India’s engaging course material benefits from a body of work spanning 60+ years. The courses are modular and follow a structured syllabus that you can tackle at your own pace. And if data’s your thing, we give you access to a dashboard that lets you easily track your progress and achievement. 

When and where you do it is up to you!